AI-Powered Ads & SEO/GEO Intelligence Systems | Özlem Tonbul
Data analytics becomes significantly more valuable when it moves beyond simply describing past performance. This idea is at the centre...
Read Article →I build AI-powered decision systems that turn data into real business impact. I specialize in marketing analytics, supply chain analytics, and data-driven decision making using Python, SQL, and machine learning. I share real-world projects, case studies, and insights on how businesses move from dashboards to decision systems. Website: ozlemtonbul.com
Data analytics becomes significantly more valuable when it moves beyond simply describing past performance. This idea is at the centre...
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The most expensive thing in most e-commerce analytics operations is not the tools. It is the people manually moving data...
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For the last few years, the most important question in e-commerce analytics has been: how do we get data closer...
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Most analytics projects end the same way. A dashboard gets built. Metrics get tracked. Reports get sent every Monday. And...
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Why Data Alone Is No Longer Enough Modern businesses generate massive amounts of operational data every day. Companies collect information...
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In 2026, e-commerce companies are no longer competing only with pricing or advertising budgets. They are competing with operational intelligence....
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